There's no doubt that instead of using direct mail, an email newsletter is a far more cost effective method of reaching your clients or new potential customers.
It allows you to send out special offers or latest news items almost instantly, instead of waiting days to reach your target market. And it allows the recipients to respond instantly, either by ordering on line, contacting you or linking onto your website.
At swiss creative we have a new email program called Swisskey eMailer. It's very simple to understand and gives you total control.
- We design a customised newsletter template for you.
- You add your own copy and edit with the click of a button.
- You set up and manage your own database.
- You send out your email campaign simply be clicking on 'send'.
- You receive accurate information about how your subscribers are responding - who is opening the email, which parts of it they are especially interested in, who unsubscribes or forwards it to a friend.
- And all of this at an incredibly competitive cost. To send out your own campaigns and pay by credit card, directly invoiced to you, is only $35 per campaign and 6c per email up to 1000 emails. The cost reduces even further to 4c per email for over 1000 emails. (GST not included).